One pill a day is guaranteed to make you drop pounds fast without diet or exercise – at least, that’s what those slick banner ads want you to believe. You know the ones – a hot mom in a bikini, … Continue reading
Posted in: Best Practices, Google, Search engine marketing, SEO, Websites
Tags: Best Practices, SEO, website
Customers ask us all the time, “What should I have on my website?” There is no universal set of rules. Each business has different needs, and part of our job is working with clients to figure out their unique needs. … Continue reading
NOTE: This is the third part of a six-part series designed to help businesses jump-start their social media campaigns. Check out our earlier posts on getting started and LinkedIn. Dust off your dictionary and brush up on your writing skills, … Continue reading
Posted in: Best Practices, Blogging, SEO, Social Media
For those who think loading up their website content with SEO keywords is their golden ticket to the top of Google’s Web rankings, the search engine has some bad news. Google announced late last week that it was revamping its … Continue reading
Anyone can have a great social media program – if you have 22 people on staff to implement it. That’s the message I heard at Wednesday’s Chicago Building Congress luncheon on social media, where one marketing manager discussed her company’s … Continue reading
Posted in: SEO, Social Media, Social Networking Sites
UIC Family Business Council’s event yesterday was a huge success. A huge thanks needs go out to Art Lukowski, FBC president; Brian McIlwee, FBC first vice president; Judy Hogel, director; and Robyn Traub, program coordinator, for making this happen. With … Continue reading
Posted in: Best Practices, conference, Events, networking, SEO, Social Media, Social Networking Sites, Websites
Tags: FBC
Hey everyone! Lee and I (Chris) will be on a panel discussion today at the Museum of Science and Industry for the UIC Family Business Council. The title of the program is “Social Media 101: Strategies and Tips for Your … Continue reading
Posted in: Advertising Strategy, Best Practices, Blogging, conference, Events, SEO, Social Media, Technology, Websites
Has Google given your company a bad name? Actually, if you’re being honest with yourself, it isn’t the fault of search engines that the top search results for your company are less than favorable. When everyone’s a critic – with … Continue reading
Posted in: Google, Online advertising, Search engine marketing, SEO
Did I scare you? No, “SEO” is not trademarked – but it could have been. In 2008, a man named Jason Gambert filed for a trademark on “SEO.” Here’s his reasoning: “My goal in owning the trademark for the word … Continue reading
Posted in: SEO
I read a very interesting blog post on HubSpot last week (thanks Dawn!) about the difference between “digital natives” and Internet marketing experts. The blogger describes a digital native as someone who “has a high-level (sic) of comfort with technology, … Continue reading
