Color affects consumers and potential customers in many different ways. Understanding the emotional connection people have with different colors gives you insight on the influences colors have on people’s perceptions or moods. When it comes to your business, color communicates … Continue reading
Posted in: Advertising Strategy, Best Practices, Design
Tags: advertising, Best Practices, Design
Customers ask us all the time, “What should I have on my website?” There is no universal set of rules. Each business has different needs, and part of our job is working with clients to figure out their unique needs. … Continue reading
Believe it or not, digital marketing hasn’t killed trade shows. They’re still very much alive and well, and exhibiting at them is a great way to generate leads. Skeptical? Don’t be. Clark Johnson, marketing director at the Finishing Contractors Association … Continue reading
Posted in: conference, Design, Events, Trade Shows/Events
Tags: events, lead generation, Trade shows
Chris, our fantastic Web designer/rock star, just gave our client Great Kitchens Inc. a tasty new website. For the freshest custom pizzas and sandwiches, an equally fresh design: Lots of open space, bright colors and prominent product showcasing. We also … Continue reading
Posted in: Design, The Simons Group News, Websites
Tags: client, great kitchens, website
Typically, we don’t like to put ourselves front and center on The Simons Group blog, but we’ve got something fun to share. Our Web developer and designer, Chris, recently created some neat little social media characters for an e-blast we … Continue reading
We hope everyone had a spoooooky weekend. See how we got into the Halloween spirit by clicking here.
Posted in: Design, E-mail, The Simons Group News
