Why should businesses send greeting cards? For the same reason they invest time and money into many other marketing strategies – to keep in touch with customers and prospects. With the holiday season coming up, now is a great time … Continue reading
Posted in: Creativity, Design, E-mail, General Business Practices, Online advertising, Video
Tags: creativity, Design, E-mail, Marketing planning, Viral video
Around midnight on a recent Wednesday, I was in my makeshift wood shop — also known as my condo storage area — putting the finishing touches on a custom-made coffee table book for a client. Now, I’m not a woodworker … Continue reading
Posted in: Creativity
Steve Jobs, co-founder and former CEO of Apple, passed away yesterday. We knew this day was coming (as did he), but I don’t think anyone knew it was going to be so soon. Jobs’ innovation pushed the boundaries of what … Continue reading
Posted in: Creativity, Design, Technology
Tags: Apple, Design, Steve Jobs, Technology
As a designer, it’s smart to stay current with what the design community is up to. I’d like to share a few of my favorite news and inspiration sources with you. Enjoy! 1. Communication Arts’ Webpicks In addition to publishing … Continue reading
Posted in: Creativity, Design, Print, Websites
Tags: creativity, Design, print, websites
A friend who’s a math genius but struggles with putting sentences together once asked me how I write. I was tempted to say that it involves a mysterious, tantalizing process known only to those who possess special knowledge. Mere mortals … Continue reading
